Jonathan J. Halperin
Jonathan J. Halperin
Designing Our Future. Together.

Dispatches

A Tough Year Is Ahead For Chipotle

Wednesday, January 6, 2016
"If Chipotle is going to continue to provide an alternative model to processed, industrial food, it needs to also be at the forefront of creating systems to support that new approach, such as offering its employees paid sick days. Chipotle and its customers are now paying the price for leadership not having made that connection for 20-years before offering paid sick-leave in 2015.” - Jonathan J. Halperin quoted in Forbes (January 6, 2016)

Monday Monday

Sunday, September 27, 2015
Pondering the categories and labels that we come to accept as fixed and true.

Where’s The Pork?

Wednesday, February 11, 2015
Chipotle lost about one-third of its pork supply early in 2015 and signs popped-up in roughly 500 restaurants announcing that “carnitas” was unavailable. From the corporate HQ, PR Director Chris Arnold positioned his company’s handling of this supply shortfall as evidence that it stands behind its brand that promises “food with integrity.” Indeed, Chipotle did the right thing in deciding to curtail purchases from a supplier that violated its animal welfare pledges and in refusing to substitute substandard product to make up for that shortfall. But...

Chipotle's Pulled Pork And What It Means For The Company And The Industry

Friday, January 16, 2015
Jonathan J. Halperin in Forbes (January 16, 2015)

From Inspired Talk to Concrete Outcomes

Wednesday, November 19, 2014
Beginning with a presentation at the FMI/GMA Sustainability Summit in August, I’ve been engaged for months in an intense set of ongoing conversations about food: past, present, and future.

Language and Sustainability for the 21st Century Food System

Wednesday, November 12, 2014
The words we use reflect the extent to which our thinking is clear or muddled. Speaker after speaker at The New York Times conference at Stone Barns on Food for Tomorrow spoke to the issue of words and meaning.

Creating a 21st Century Food System

Tuesday, November 11, 2014
As we recover from our annual Halloween sugar binge, worth $2.4 billion to the candy industry, rumblings of change can be heard from every corner of the food system.

The 2014 James Beard Foundation Food Conference

Monday, October 27, 2014
I led a discussion on sugar and public health with Rob Lustig, Laurie David, Emily Luchetti and Cindy Gershen.

Icons Die Hard

Thursday, October 23, 2014
“Fresh as the month of May” is how Philip Morris introduced the iconic Marlboro Man in 1955, based on a photograph of a real cowboy from Life Magazine.

Are Borders History?

Sunday, September 7, 2014
From earthquakes and mudslides in Chile, Japan and California; from droughts across America’s fruit and vegetable heartland; to flooding in Pakistan and creeping lava in Hawaii as well as a smoking volcano in Iceland; from killings in Ferguson, Missouri, to the Russian invasion of Ukraine; from the collapse of the state in Libya and the rise of the Islamic State across the Middle East; from Gaza to the Golan Heights one could be forgiven for feeling that things are coming unstuck.

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Jerusalem

I have worked with Jonathan to full satisfaction on a number of small, strategic projects. He is a creative thinker with a deep understanding of the intricacies of sustainable agriculture and with a keen eye for business value.

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Jonathan J. Halperin's Vimeo Channel

 Jonathan J. Halperin Vimeo Channel